J-PARK Sriracha Nihon Mura proceeds to open Phase 2 in Eastern zone
Saha Pathana Inter-Holding invested Thai Baht 500 million in the expansion project of "J-PARK Sriracha Nihon Mura" Phase 2, highlighting its unique Japanese architectural design inspired by Japanese art, culture and lifestyle. To capitalize on its success in the first phase, Saha Pathana Inter-Holding has recently joined hands with business partner, "Donki" to open its first branch in the eastern region at J-PARK Sriracha, offering a full range of Japanese stores and services, projecting J-PARK Sriracha, as the leader in the Japanese-Style community mall.
J-PARK Sriracha Nihon Mura Phase 2 is also destined to respond to the growing community and the upcoming opening of the new Rest Area for Chon Buri-Pattaya Bangkok Motorway Route 7.
Vichai Kulsomphob, President and CEO of Saha Pathana Inter-Holding Plc, the developer of J-PARK Sriracha Nihon Mura Japanese-style community mall, revealed that the company has set to invest Thai Baht 500 million in the development of J-PARK Sriracha Nihon Mura Phase 2 project, with a plan to open a new zone in response to the growing communities in Sriracha district, and to meet the demands of shoppers who enjoy Japanese lifestyle and Japanese way of life.
The partnership with Donki (Thailand) Co., Ltd. is another important milestone that can strengthen the potential for both parties. The new outlet of Don Don Donki at J-PARK Sriracha would complement our community mall to fully offer the full and diverse Japanese shopping experience and become a true leader in the Japanese-style community mall.
With J-PARK Sriracha latest partnership with Donki, residents in Sriracha zone would have an access to a wider array of Japanese items and services. This also reinforces the image of J-Park's Japanese-style community mall, in accordance with the origin of J-PARK Sriracha which was established to invite Thai people to experience the beautiful Japanese culture through the unique design and decoration. Shoppers can enjoy taking photos in the designated corners from the buildings, walkways, and bridges that imitate traditional Japanese architecture, Japanese villages and Japanese gardens.
In addition to the Japanese-style stores, J-PARK also organizes various seasonal events and celebrations during Japanese festivals. For instance, to celebrate the Cherry Blossom Festival, J-PARK decorates the mall and emulates the beauty of the cherry blossom season to make visitors feel like they are in Japan," said Mr. Vichai.
Earlier, J-PARK Sriracha opened Yokocho zone, which is a Japanese street alley packed with new dessert shops that further cater for the recreational lifestyle. This new zone is hugely successful and well-received among customers.
To fulfill the expansion of the Phase 2 project, J-PARK Sriracha also targets to invite lifestyle brand partners highly recognized for their merchandise and services to join J-PARK Sriracha in firmly establishing its leadership in Japanese-style community malls. Also, various upcoming activities and events will be organized to increase brand awareness among customers and attract shoppers to J-PARK Sriracha.
Yosuke Shimanuki, Chairman of the Board of Directors, Donki (Thailand) Co., Ltd, affirmed that the partnership between Donki and Saha Pathana Inter-Holding Plc would further strengthen both parties. J-PARK Sriracha could fulfill its vision as a leader in Japanese-style community malls by offering a full-service Japanese store in Sriracha. Meanwhile, with Donki outlet at J-PARK Sriracha as the 6th branch of Don Don Donki in Thailand and the first in the eastern region, Donki would also reinforce its strength as the leader in consumer goods and food imported from Japan. In addition, the first Donki sushi restaurant in Thailand is to be opened here at J-PARK Sriracha under the name, “Sensensushi (鮮選寿司),” while we aim to offer a complete array of products and services to satisfy the demand of Thai customers who enjoy the lifestyle and taste of Japan.
